SW 1 — Music Player
We’ve crafted a music player that blends modern sophistication with a touch of retro charm. From initial sketches to a fully realized design, this project represents our dedication to innovation and style.
Client: Steelworks. Studio: Steelworks. Role: Creative Director — Light/Render.
SW-1 Music Player
Every element of our music player is meticulously crafted with a clear and intentional value. Each component is designed not only for functionality but also to embody a clean and elegant aesthetic.
Portable Music Player
Designed by Steelworks
SW-1 Music Player
We developed a cohesive brand identity for the product, seamlessly integrating a complete UI system with engaging animations. Our focus was on creating an experience that aligns with the product's design philosophy - clean, elegant, and purposeful.
Every detail, from the visual identity to the interactive elements, reflects our commitment to delivering a polished and intuitive user experience.
Primary Colors
Gradients
Photography
Gradients
UI Animation
Campaign Material
We also developed comprehensive 360° campaign materials.
In addition to the main film, we created poster assets and social media animations, ensuring a cohesive and engaging brand presence across all platforms.
Credits
Creative Direction
Nidia Dias, Miguel Rato, Edin Agovic
Global Head of Production
Hannah Byers-Brown
Producer
Antia Goicoechea
Executive Creative Producer
Chago Venable
Design
Edin Agovic, Jordi Pagès, Afonso Soares, Marcel Piekarski
Modelling
Edin Agovic
UI Design & Animation
Afonso Soares, Edin Agovic
Animation
Afonso Soares, Jordi Pagès
Lighting
Miguel Rato, Edin Agovic
Editors
Afonso Soares, Edin Agovic, Miguel Rato
Music & Sound Design
Joseph Smith Music